An international consultancy and management company working with select partners on the acquisition, development, positioning and operation of culturally significant hospitality ventures.
Combining development oversight, commercial judgement and creative vision, with first-hand operating experience, gained in senior roles at some of the world’s leading independent hotels.
We work with an international network of designers, engineers, contractors and makers. Projects are crafted sustainably and responsibly, with respect for the land they occupy and the people and communities that support them.
Services
i.
Acquisition & feasibility
Land and development appraisal, market positioning, concept testing and financial modelling.
ii.
Concept & brand
Defining the place and who it is for: the idea, the story, the experience and the memories that last.
iii.
Development oversight
Client-side leadership of the design and build team, holding programme, budget and quality to the original intent.
iv.
Pre-opening
Operating models, recruitment, systems, suppliers, sales & marketing, and the many small decisions that set the tone and direction of what is to come.
v.
Repositioning
Review and audit of existing hotels, estates and clubs, and a practical plan to unlock potential and renew momentum.
vi.
Management
Ongoing operation and asset management through GLEDE ManCo, for owners who want continuity once the doors are open.
People
Co-founder
Edward Workman
Combining development expertise and operational acumen with a founder mindset. Edward is equally comfortable directing a design team, menu testing with a chef, or evolving a creative brand vision. He has held executive leadership roles with Hauser & Wirth, Artfarm and The Newt in Somerset, where he was CEO for five years. Development projects include The Fife Arms, Roth Bar & Grill, Manuela DTLA, and galleries in New York, Hong Kong, Los Angeles and Menorca. Edward is a trusted partner and advisor to the alfa8 family office, overseeing developments in Portugal, Italy and Sweden.
Co-founder
George Copeman MRICS
Chartered surveyor specialised in leisure and hospitality property development, operating simultaneously as consultant and executive. George brings a rare end-to-end capability, from concept and commercial strategy through complex negotiation, delivery and operational integration. Clients include pioneering brands Flight Club, Electric Shuffle, Puttshack and Bounce that together created competitive socialising as a culture-defining phenomenon. As Property Director at ETM Group, a collection of premium bars and restaurants across London, he delivered thirteen new venues including the highly acclaimed Wagtail London. George is known for his professional rigour and empathetic leadership in guiding exceptional projects.
Partner
Antoine Melon
Hospitality expert with experience across restaurants, hotels, and private members’ clubs; including senior roles with Soho House, Mandarin Oriental, Hauser & Wirth (Artfarm), and Six Senses. A career, that spans the development, opening, and successful operation of more than 40 restaurants, 11 hotels, and 7 private members’ clubs. Antoine applies a blend of cultural intelligence, operational rigour, and emotional acuity, and is renowned for building high-performing teams.
Projects
Exceptional places created through observation, knowledge, discernment and time.
No. 01Somerset · England
The Newt in Somerset
A Georgian house, gardens and working estate near Bruton.
No. 02Braemar · Scotland
The Fife Arms
A historic Victorian hotel within the Cairngorms National Park.
No. 03Somerset · England
At Winterbourne
A luxury wellness estate.
No. 04Somerset · England
Roth Bar & Grill
An art filled restaurant at Durslade Farm.
No. 05Los Angeles
Manuela
A laid back restaurant in the Arts District.
No. 06New York
Hauser & Wirth, 22nd Street
A gallery building in Chelsea, Manhattan.
No. 07Los Angeles
Hauser & Wirth, Downtown
A gallery complex in a former flour mill in the Arts District.
No. 08Menorca · Spain
Hauser & Wirth Menorca
A gallery and restaurant on Illa del Rei, a small island in Mahón harbour.
No. 09Alentejo · Portugal
Santolina
An intimate retreat set within a forest of umbrella pines.
